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Web Site Accessibility

 

   In 1996 the U.S. Justice Department ruled that web sites are public accommodations and therefore fall under the Americans With Disabilities Act.

   In June 2001, all government web sites were required to comply with Section 508 of the Rehabilitation Act of 1973. Section 508 defines 16 accessibility requirements to which web sites must comply. Section 508 is a simpler set of requirements that do not require radical changes to the structure of your site. The technologies most affected by Section 508 guidelines are FLASH and Dynamic HTML.

   Many web designers confuse Section 508 requirements with the  World Wide Web Consortium's (W3C) Web Accessibility Initiative (WAI). While 11 of the 16 Section 508 requirements are based on WAI guidelines, Section 508 represents a lighter approach. Full compliance with the WAI guidelines often calls for radical changes to a web site. For example, WAI guidelines do not permit the use of tables for page layout purposes and must use Cascading Style Sheets (CSS) instead.

Who are the disabled?

   Consider the following:

  • 54 million Americans have some form of a disability, 500 million worldwide.
  • 27 million Americans have a severe disability.
  • 50% of Americans with disabilities are over 65 years old.
  • 5 million Americans have a serious visual impairment.
  • 1.8 million Americans are legally blind.
  • 10 million Americans have some form of color blindness.
  • 500,000 Americans have motor skill problems that affect their ability to use a mouse.
  • The number of disabled people is expected to increase 100% by 2030.

How disabled people use the web:

  • Vision impaired, color blind, blind. People who fall into these categories will use screen magnifiers and enlargers, screen readers and talking web browsers.
  • Hearing impaired and deaf. These people are dependent upon the use of captions and text equivalents to use web pages that have sound files and video/audio files.
  • Motor impaired. Many people in this category cannot operate a mouse or if they can, it is done with great difficulty. They are dependent upon keyboard shortcuts and/or navigation systems that are easy to use with adequate size and spacing. Many use pointing devices other than a mouse.
  • Cognitive impairments. These people require clear and simple language, consistent design and  navigation and even supplemental audio.

5 Easy Steps To Get Started:

   Imagine you were hearing your site read aloud. Does it make sense? Try reading your web pages left to right and top to bottom as a screen reader would. Use the steps below to improve accessibility to your pages.

  • Use text equivalents for all non-text items. Use descriptive text that describes not only the graphic but the content of it as well. The added benefit of this step will be improved search engine rankings.
  • Provide alternative navigation for navigation systems that use graphic images.
  • Don't use color as your primary means of distinguishing content. For example do not say on a form "All required items are in red". Use some other distinguished character or heading.
  • Clearly label your links. Provide text in addition to graphics if you use icons or images as your link.
  • Provide javascript alternatives to critical functions. For example, provide text links elsewhere on the the page if you use Dynamic HTML drop down menus.

Consider these factors as well:

  • Blinking text can trigger seizures in epileptics.
  • Poor color choices may make text unreadable to color blind visitors.
  • Mouse dependent site navigation can be difficult for visitors with physical limitations. Consider using keyboard shortcuts.
  • Information contained in sound files are inaccessible to hearing impaired visitors.

    If your site is not accessible to disabled visitors you are losing visitors and potential customers. Admittedly, while following the advice outlined on this page is relatively simple, complete adherence to accessibility guidelines is for the professional webmaster who is capable of altering the HTML code of your site. If your site does not comply to the Section 508 guidelines email us. We will test your site and let you know what will be necessary to bring your site into compliance.

 

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